Ye loses billionaire status after Adidas drops him

Adidas launches investigation into Ye behavior claims

Breaking news: Adidas launches investigation into Ye behavior claims


Kanye West at an match saying a partnership with Adidas on June 28, 2016 in Hollywood, California.

Getty Pictures

Adidas stated it’s investigating accusations made by means of body of workers in relation to the behavior of the musician Ye all through his partnership with the German sports wear logo.

The corporate stated in a remark past due Thursday: “It’s these days now not transparent whether or not the accusations made in an nameless letter are true. Then again, we take those allegations very severely and feature taken the verdict to release an unbiased investigation of the subject in an instant to handle the allegations.”

It follows a Rolling Stone article printed Tuesday with nameless allegations that Ye confirmed pornographic and sexualized subject matter to Yeezy body of workers all through conferences and made sexualized remarks to feminine body of workers. CNBC has now not independently verified the claims.

A consultant for Ye used to be now not in an instant to be had for remark when contacted by means of CNBC.

Rolling Stone additionally stated a gaggle of former staff had despatched an nameless letter to Adidas accusing senior leaders on the corporate of turning a “blind eye” to the habits.

Ye loses billionaire status after Adidas drops him

Adidas terminated its partnership with Ye, previously referred to as Kanye West, in October. It stated his contemporary feedback and movements have been “unacceptable, hateful and threatening.”

Hole and Foot Locker then stated they might take away Yeezy merchandise from their shops. Clothier logo Balenciaga introduced it used to be reducing ties with the rapper and manufacturer the week ahead of.

Adidas additionally stated it didn’t tolerate hate speech or offensive habits and used to be in ongoing conversations with staff concerning the occasions main as much as the tip of the Ye partnership.



#Adidas #launches #investigation #behavior #claims

Leave a Reply

Your email address will not be published. Required fields are marked *